Children Cancer Stories by Rukh Yusuf - Blog # 284
I am Rukh Yusuf, Clinical Pharmacist, also specialized in Total Parenteral Nutrition and Bone Marrow Transplant. I have worked in the Pediatric Oncology unit of a public hospital. The mission of this blog is to bring to you the real-life stories of child patients suffering from cancer. Cancer is still a difficult disease to handle and treat. However, when it strikes the children, some so young that they cannot even speak, their agony is beyond expression and words. Let us pray especially for children suffering from cancer for early and complete remission. May Allah shower His Merciful Blessings upon them. Aameen.
Going Gold in September: Raising Awareness for Childhood Cancer
September is recognized as Childhood Cancer Awareness Month, a time to acknowledge children and adolescents living with cancer, remember those who have lost their lives, celebrate survivors, and draw attention to the need for better diagnosis, treatment, research, and supportive care. The international symbol of this movement is the gold ribbon.
The choice of gold is meaningful, the gold ribbon represents all childhood and adolescent cancers. Gold was selected because it is a precious metal, reflecting the value and preciousness of children.
The story behind the gold ribbon
The history of the gold ribbon goes back to the experiences of parents of children with cancer. In 1997, Gigi Thorsen, a board member of the Candlelighters Childhood Cancer Foundation, worked with other parents affected by childhood cancer to establish a universal symbol for childhood cancer awareness. The first gold ribbon products were produced as lapel pins in 1997, and the symbol gradually spread beyond the United States.
Historical records from the organization describe how Thorsen was inspired by her daughter Kelsey, who died from leukemia in 1996. The first gold cloth ribbons appeared in September 1997, followed by gold ribbon pins in 1998. The campaign grew through parent networks and early internet support groups.
Today, the gold ribbon represents much more than awareness. It represents children undergoing treatment, survivors living beyond cancer, parents and siblings, healthcare professionals, researchers, advocates, and families remembering children who are no longer with them.
The global burden of childhood cancer
Childhood cancer is sometimes described as rare, but its global impact is substantial. The World Health Organization estimates that approximately 400,000 children and adolescents aged up to 19 years develop cancer each year. Common childhood cancers include leukemia, brain tumors, lymphomas, neuroblastoma, Wilms tumor, retinoblastoma, and other solid tumors.
More recent estimates from the International Agency for Research on Cancer (IARC) indicate that more than 275,000 children and young people aged 0 to 19 were diagnosed with cancer in 2024, with more than 100,000 deaths. IARC also cautions that the actual burden may be considerably higher because childhood cancers can be missed or under recorded in countries where diagnostic services and cancer registries are limited.
Perhaps the most important message is that childhood cancer outcomes are not determined only by the biology of the disease. Where a child is born can strongly influence whether that child survives. In high-income countries, more than 80% of children with cancer can now be cured. In many low and middle income countries, however, fewer than 30% survive.
This difference reflects inequalities in early diagnosis, pathology and diagnostic services, availability of medicines, trained healthcare professionals, treatment infrastructure, supportive care, treatment abandonment, and the ability of families to reach and remain in care. Nearly 94% of childhood cancer deaths are estimated to occur in Africa, Asia, South America, and the Caribbean.
Childhood cancer in Pakistan
For Pakistan, the issue is particularly important. Available estimates suggest that approximately 8,000 to 10,000 children are diagnosed with cancer each year.
These numbers, however, should be interpreted carefully. Pakistan, like many countries, continues to face challenges in comprehensive cancer registration and accurate population level data. Consequently, the reported number of cases may not capture the entire burden.
The challenges extend beyond diagnosis. Children and families may face delays in reaching specialized pediatric oncology centers, limited access to essential medicines and diagnostic facilities, financial pressures, and difficulties maintaining treatment over a prolonged period. Awareness among families and healthcare providers is therefore an important component of improving outcomes. Recognizing concerning symptoms and referring children promptly can help reduce diagnostic delays.
There are also reasons for optimism. Pakistan has been included in international efforts to strengthen childhood cancer care. WHO reported that Pakistan was selected in 2024 as part of the second cohort of countries enrolled in the Global Platform for Access to Childhood Cancer Medicines, an initiative designed to improve access to quality-assured cancer medicines.
Why does awareness matter?
Awareness is about creating a better understanding of childhood cancer throughout the year.
For parents and communities, awareness can encourage timely medical attention when a child's symptoms are persistent or unusual. For healthcare professionals, it reinforces the importance of considering cancer in appropriate clinical situations and making timely referrals. For health systems, awareness can generate public support for pediatric oncology services, cancer registries, essential medicines, psychosocial support, survivorship programs, and research.
Awareness also helps challenge misconceptions. Childhood cancer is not a punishment, and families should not be blamed for their child's illness.
Most importantly, awareness can help shift the conversation from “How many children have cancer?” to “What can we do so that every child has a chance to survive?”
The WHO Global Initiative for Childhood Cancer has set a goal of achieving at least 60% survival globally by 2030 while reducing suffering among children with cancer.
This September, the gold ribbon reminds us that childhood cancer is a global health issue but also a global opportunity for action. Every diagnosis represents a child with dreams, a family with hopes, and a future worth protecting. Going gold means remembering those children, supporting those in treatment, celebrating survivors, strengthening pediatric oncology systems, and ensuring that geography does not determine a child's chance of survival.
This September, let us turn the world gold, not only to raise awareness, but to turn awareness into earlier diagnosis, equitable treatment, stronger research, and better futures for children everywhere.





